VIRAL MARKETING
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To go Viral, sell more and make more, Adreka's Viral Marketing and Advertising team awaits your call
Viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks or peer to peer communication to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes. The objective of viral marketing is to be transferred by word-of-mouth or delivered, enhanced by the network effects of the Internet.
The Key Advantages of Viral Marketing
Viral marketing is an innovative way to advertise a service or product. In order to create a successful viral marketing program you must first identify individuals with high social networking potential (SNP) and create viral messages that appeal to this segment of the population and have high probability of being passed along. Furthermore, viral marketing is also a form of stealth marketing because this form of marketing places varied kinds of advertisements both online and offline to create the impression and obtain word-of-mouth enthusiasm.
Viral Marketing Campaigns and Examples
Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a marketing message voluntarily. The most common forms of viral promotions are video clips, interactive Flash games, advergames, ebooks, brandable software, images, or even text messages.
Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence. Viral marketing relies on human behavior, expecting that people will share the media with likeminded friends and family.
To go Viral, sell more and make more, Adreka's Viral Marketing and Advertising team awaits your call




